1) Planning Calendar
2) General Information that an artist needs to know.
3) California Sellers Permit info
4) Hotel link
5) Refund Policy

Communicating with us: It is best to use e-mail: artist@lajollaartfestival.org.  We do very little postal correspondence and our phone service is an answering machine.

PLANNING CALENDAR Note that this calendar supercedes the one sent 11/29.

• Application Deadline: 3/24/12
• Jury period:3/26-4/1/12
• Artist notified: 4/3/12
  Notification happens two ways: on or about 4/3, you will see the STATUS on your Zapp application change from "received" to "invited" or "not invited."   If invited, you must then decide if you will participate and, if you do, you'll change the status to "confirm," at which time you must pay 100% of the space rental. NOTE: We no longer use the "Accept" function in Zapp, as it proves too confusing to the artists and subject to embarassing misunderstandings on our part. This means: if you are "Invited," you must select "confirm" or "waitlist" by the stated deadline. If you decide you won't exhibit, change your status to "decline." If you can't make up your mind by 4/18, consider "waitlist" and take your chance on some drop-outs.  In other words: follow and control your STATUS on Zapp.  The second notification method is a welcome letter we will email through Zapp.
• Invited Artist confirm/regret due: 4/18/12  ← NOTE THIS REVISED DATE!!!
• Wait list Invited artists notified: 4/18 - ongoing
  
• Invited Artist Early Bird confirmation due: 5/1/12
• 50% refund deadline: 5/2/12. There is no full refund of any kind.
  
• Artist move in: Friday, June 23 11:00 AM to 6:00 PM
• Festival hours:  Saturday and Sunday 9:00 to TBD
  Artist access Saturday 7:00 AM-5:30 PM, Sunday 8:00 AM-7:00 PM
• Artist move out: Sunday 5:00 - 7:00.

GENERAL INFORMATION FOR ARTISTS

• Apply through Zapp here. www.zapplication.org  The Festival uses Zapp exclusively; we no longer accept paper applications, checks, or slides/prints.
• Jurying is conducted VIA MONITOR in Zapp. (Please thank Greg Lawler for bringing to our attention this helpful detail you should know.)
• Review the Festival booth layout here.  THIS LINK NOT YET ACTIVE. CHECK BACK.
• You should order your rental accessories through the Zapp page when you confirm
• Get driving directions here.
• Move in/move out instructions (this document will be posted and emailed in June).
• California Seller’s Permit information is here (http://www.boe.ca.gov/info/reg.htm). You must have a Seller’s permit upon move-in to the Festival.
• Festival rules and regulations are here. 

Exhibit space configuration and fee:   This procedure is not applicable until the artist has been selected by the jury.  We're pleased to annouce that prices have not gone up this year AND we will offer an early-bird discount for artists who have been INVITED by the jury.  Watch your mail on or about April 1 for the jury announcement.  Important: booth assignments will be made by the Festival to assure media separation, although we will try to accommodate your specific request.  Read and understand our Refund Policy.  We again offer an early-bird discount to artists who confirm by the stated date. 

10x13 corner (you'll share one wall and back up to a fence or other obstruction) $575

10x20 1/4 island, with two aisle corners  $625

10x40 1/2 island, with three aisle corners $850

Larger spaces are also available. Please contact us or see the variations in Zapp.

The fee is for "space only." No canopies, walls, flooring, fixtures, water or electricity are included.  These may be rented separately. See "rental accessories," above.  The Festival is completely fenced and 24-hour security is provided. Overnight RV parking is available.  Toilets are on site.  An artist ambassador can be arranged through the volunteer desk to give you a break. 

Location
The Festival is held on a grass field of the University of California East campus, near the corner of Genesee Ave and Regents Road. It is approximately one mile east of I-5 off the Genesee exit. Map and details here.